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What is ScentSell?

ScentSell is Australia's dedicated marketplace for buying and selling pre-owned fragrances. Whether you're a collector with bottles you no longer reach for, or a fragrance lover hunting for a discontinued gem, ScentSell connects you with a community that shares your passion.

Built by a fragrance lover​

I'm Justin — a fragrance lover who happens to be a developer. ScentSell is the app I wanted to exist, so I built it. My wife Bec and I are both all over the socials for it. Not a faceless platform. Two real people using our own app, talking about fragrances we actually love.

I built it because I was tired of Facebook groups full of fakes, eBay gambles, and ghost sellers. ScentSell is what I wished existed — verified humans, admin-reviewed listings, proper valuations, and no con artists. Turn up as one, you don't last — you get booted.

What you'll learn​

  • What ScentSell is and how it works
  • Who ScentSell is for
  • What makes ScentSell different from general marketplaces

How it works​

ScentSell is a peer-to-peer marketplace with a few key differences from general platforms like eBay or Facebook Marketplace:

  1. Fragrance-specific — Every listing is tied to our database of 75,000+ verified fragrances, so buyers know exactly what they're getting.
  2. Automated valuation — Our pricing engine calculates a fair market value based on current Australian retail prices, fill level, condition, and rarity. No guesswork.
  3. Verified sellers — All sellers are verified with identity checks and must connect a Stripe payment account before they can list.
  4. Secure payments — Payment is processed securely at checkout through Stripe Connect. The seller receives their payout (minus the platform fee) via their verified Stripe account.
  5. Dispute protection — If something goes wrong, raise a dispute and our team investigates.

Who is ScentSell for?​

Buyers looking for:

  • Discontinued or hard-to-find fragrances
  • Pre-owned bottles at fair prices
  • Decant samples to try before buying

Sellers looking to:

  • Declutter their collection
  • Recoup value from fragrances they no longer wear
  • Connect with buyers who genuinely appreciate what they're selling

What is the Scent Sell Shop?​

Alongside the peer-to-peer marketplace, ScentSell also runs its own decant shop. Our team decants popular and niche fragrances into 2ml, 5ml, and 10ml vials — perfect for trying a scent before committing to a full bottle.

What is My Collection?​

My Collection (also called Scent Shelf) is your personal fragrance wardrobe inside the app. Track every bottle you own, log what you wear each day, and get insights into your wearing habits. Premium subscribers can connect their collection to AI assistants like Claude or ChatGPT for voice-powered logging.

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